Pressure-test a strategy that's really a list of goals
you've been handed a strategy deck full of targets and aspirations and can't work out what anyone is supposed to do differently on Monday.
Built on

Richard Rumelt · 2011
Names the failure (goals mistaken for strategy, fluff, the 'dog's dinner' of objectives) and gives the kernel: diagnosis, guiding policy, coherent action.

A.G. Lafley & Roger L. Martin · 2013
Builds the replacement: the where-to-play and how-to-win choices that a goals list skips.
The prompt
My situation: [paste or summarize the strategy as written, and what you've been asked to do with it]
Use Good Strategy Bad Strategy by Richard Rumelt (2011) and Playing to Win by A.G. Lafley & Roger L. Martin (2013) to help.
Recall any details from the whole book that help, including names, numbers, scenes, or cases that are not the most famous chapter titles.
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