Make an idea memorable enough that people repeat it
your pitch is accurate but forgettable: people nod, then can't repeat what you do.
Contagious · Jonah Berger · Building a StoryBrand · Donald Miller
All 49Business strategy 8Product & customers 8Managing people 8Personal task management 9Creative ideation 7Negotiation & money 9
Recently added7 prompts · 14 books
Finish and show something you've been polishing for too long
you've been reworking the same piece for months or years, nobody has seen it, and you've started to dread opening the file.
Bird by Bird · Anne Lamott · Show Your Work! · Austin Kleon
Get moving again when you've stopped making anything
you still want to make things, but for months every time you sit down it feels pointless and heavy, and you close the file.
The War of Art · Steven Pressfield · Big Magic · Elizabeth Gilbert
Build a creative practice that survives a busy life
you keep starting a creative project in bursts, manage a couple of good weeks, then stop for months, and you want a daily practice that holds up through bad weeks.
On Writing: A Memoir of the Craft · Stephen King · The Artist's Way · Julia Cameron
Get real ideas out of a group, not just from whoever talks first
the same two people talk first in every ideas session, everyone else nods along, and the meeting ends with variations on what was said in the first five minutes.
Quiet: The Power of Introverts in a World That Can't Stop Talking · Susan Cain · Thinking, Fast and Slow · Daniel Kahneman
Get concepts that are actually different, not versions of your first idea
three brainstorms in a row have produced variations on the same idea and you need directions that don't all come from the same place.
Where Good Ideas Come From · Steven Johnson · Steal Like an Artist · Austin Kleon
Fix a draft everyone says is fine and nobody is moved by
readers call your work 'solid,' nobody can say what's wrong, and you keep polishing sentences instead of finding the real problem.
Creativity, Inc. · Ed Catmull with Amy Wallace · The Creative Habit · Twyla Tharp